Meta Business Suite - Track sales "socially."

Expand your business and engage with a larger audience through Meta Business Suite.

Benefits of using Meta Business Suite

What can you do with Meta Business Suite? Here are some of the app’s biggest advantages.

- Centralized social media management. Managing multiple accounts is time-consuming. Meta Business Suite consolidates your business activity on Facebook, Messenger and Instagram in one place.

- Connecting your social accounts to third-party tools. If you want to use a social media management tool like Sprout Social, you’ll need to use Meta Business Suite to connect your accounts.

- Social media insights. Want to know how your ads are doing? How people respond to your content? What kind of people interact with your business pages? Meta Business Suite provides helpful performance, engagement and audience data.

- Post-scheduling and content planning. Quickly draft, schedule and publish content in advance across your Meta business channels.

- Prioritized notifications. You’ll see high-priority interactions like comments and messages in your Notifications tab to help you respond promptly.

- Inbox management. Meta Business Suite collects all your messages from Instagram and Facebook into one inbox and leverages automation to help you organize your messages and comments faster.

How to start using Meta Business Suite

After connecting your Facebook and Instagram accounts to Meta Business Suite, you need to take a few more steps to get up and running.

Connect and manage your ad accounts

To add an ad account in Business Suite:

    1. Go to Settings.

    2. Click Accounts from the left side menu. Then, click Ad Accounts.

    3. Click the blue Add ad accounts button.

    4. Choose one of the three options: Add an ad account, Request access to an ad account or Create a new ad account.

    5. If you request access or add an ad account, enter the ad account ID. Follow the prompts to select people and access levels.

Fill in basic info about your organization

To edit your information in Business Suite:

    1. Go to Settings.

    2. Click Business Account Info.

    3. You will see Edit buttons on the right side of the page. Click these to update details like your business name, primary page, legal business name, address, business phone number and website.

    4. Click Save.

    5. To finish updating your email address, verify the change via the confirmation email. If you can’t find the email, check your spam folder. To resend the confirmation email, go to My info and click Resend email.

Explore and plan content

Here’s how to use Facebook (Meta) Business Suite to schedule posts and Stories.

Create and schedule a post using Meta Business Suite:

    1. Go to Meta Business Suite from your desktop.

    2. Go to Content or Planner. You can also go to Home.

    3. Click Create post.

    4. Select where to schedule a post: Facebook Feed, Instagram Feed, or both.

    5. Enter your post details, including text, media, and an optional link and location.

    6. Add an optional Feeling/activity, location, messages button or link to your post for Facebook-only posts. You can also run an A/B test.

    7. (Optional) To publish the post later, click Schedule.

    8. Select your Privacy settings and whether you want the post to be Public or Restricted.

    9. Preview your post on the right. You can also see how it will look on Facebook compared to Instagram or on desktop compared to mobile.

    10. (Optional) Select whether you want to Boost the post, which will create an ad with the post.

    11. Click Publish. If you choose to Boost the post, you’ll see another screen with more selections.

Utilize this application to:

• Generate, plan, and oversee posts and stories on your Facebook Page and Instagram account

• Engage with a broader customer base by managing messages and comments in a consolidated platform—you can also automate responses for efficiency

• Access data on audience interactions with your posts, stories, and advertisements to tailor content that appeals to them

• Monitor notifications and tasks to prioritize important activities